Introduction
Adding the Meta Pixel (formerly Facebook Pixel) to your Gamma site allows you to track user behaviour, improve your ad targeting, and measure campaign effectiveness. This guide will walk you through the quick and easy steps to install your Pixel.
What is Meta Pixel?
The Meta Pixel is a snippet of code provided by Meta (Facebook) that helps you track actions taken by users on your website. It enables advanced features like retargeting, conversion tracking, and campaign performance optimisation.
How to Add Meta Pixel to Your Gamma Site
Step 1: Access Your Site Settings
Log in to your Gamma account.
Open the site you want to connect with your Meta Pixel.
Click the three dots ("...") in the upper right corner.
Select "Site settings" from the dropdown menu.
Step 2: Enter Your Meta Pixel ID
In the Settings tab of the Site Settings panel, scroll to the bottom.
Locate the Meta Pixel ID field.
Paste your Meta Pixel ID (it should start with a number).
Step 3: Save and Publish Your Site
Click "Save" to apply your changes.
Then click the "Publish" button to activate the Pixel on your live site.
Where to Find Your Meta Pixel ID
To locate your Meta Pixel ID:
Go to your Meta Ads Manager.
Navigate to Events Manager.
Select your Pixel.
Copy the Pixel ID (usually a long string of numbers).
FAQs & Common Issues
Why isn’t my Pixel tracking any data?
Make sure you clicked "Publish" after saving the Pixel ID.
Double-check that your Pixel ID is correctly copied from Meta.
Use Meta’s Pixel Helper Chrome Extension to confirm if the Pixel is firing.
Can I add more than one Meta Pixel to my site?
Currently, Gamma supports adding one Meta Pixel ID per site.
Will this work on all pages of my site?
Yes, once published, the Meta Pixel will track activity across all published pages on your Gamma site.